Recently, more and more managers of machinery parts complain that the price competition has disrupted the normal order of the industry. No matter what kind of product, there is always a lower price, and always appear someone to receive this order. From the point of view of production, such a low price can not guarantee profitability, if they can do, they certainly cut the raw materials and corners in the process. If things continue this way, the healthy development will be certainly under threat. The influence of Chinese manufacturing will be certainly decline.
At present, the normalization of China's engineering machinery parts market is insufficient. The assimilation of the market, low quality of the products, low price of the competition, and other defects characteristics; relevant laws and regulations are not perfect, about channel management of the accessories, each manufacturer has different defect; and customers’ spending habits are still not mature, they consider more to the price factor. All the above referred is the reason that our transmission parts industry slid into the trough in the sustained rapid traveling. As sales personnel, we should give a positive guidance to the customers patiently, energetically promote quality machinery parts’ role in maintenance and increase of value function to a machine, and strive to cultivate customer’ habits to spend money on quality machinery parts.
Parts manufactured by legitimate factory were made of high-quality types of steel. The characteristics means the inherent performance of parts. The characteristics is just the key selling point of quality spare parts. After extracting out the selling point, the next step is to focus on how to make customers aware of the characteristics that quality parts have, these characteristics have the advantage that parts from other channels do not have. On this time the best sales staff can make out the bill for the customers from the economic level, attract the attention of customers the using the direct pressure on prices, enhance customers’ sensitivity towards the quality spare parts, and finally on the base of extracting out the selling point and summarizing the advantages, the sales staff need to let the customers perceive the benefits of quality parts more clearly. However, the benefits are not stereotyped, the sales staff should introduce to customers according to the different needs of them.
Qingdao East Precision Machinery Manufacturing Co., Ltd has been engaged in processing transmission machinery and its parts for years. The company’s products are complete in specifications and reasonable in price, The company has advanced production equipment, sophisticated manufacturing technology and accurate detection means. The company is one of the professional production equipment manufacturers which manufacturing and marketing new transmission machinery. The company has a large number of talents, who independent research and developed a series of steady and innovative logistics equipment for the conveyor rollers products through study and digest the international advanced technology. The company manufactures and sales pulleys, sprockets, chain wheels, couplings and other series of transmission products. They are widely used in the reduction gear of metallurgy, mining, lifting, transportation, petroleum, chemical, textile, machinery, electronics, light industry, postal delivery, logistics, manufacturing, airport ground handling, food storage, wood processing, rubber and other industry departments. The company has always pursued the business purpose "honest and trustworthy, be a company of a hundred year" , adhered to the principle "quality first, users first" . The company has won the trust of the customers all over the world.
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